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| Per Lindström |
Our first answer comes from Per Lindström who was photo editor-in-chief
at the Sydsvenskan newspaper
in Malmö, Sweden from 1990 until 2002 and is now Editorial Developer there.
He is also Associate Professor of Photography at Mittuniversitetet, Sundsvall,
Sweden and on the nominating committee for World Press Photo’s Joop Swart
Masterclass.
Says Per: “Go on! I am optimist. Photojournalism has never been more important
than today and everything points to “the good report” belonging to
the future. But to succeed we must renew our imagery.
It is not enough just to publish the best picture of the latest news in the
paper – we must find the pictures that compliment and vary the story we
have to tell.
Illustration time is over. The fast "newsphoto” has moved to Internet.
Now it is the good idea which makes the difference, not technological advances.
The big papers’ technological monopoly is over.
To find a new approach will be decisive for papers like Sydsvenskan.
It will also be important to have a different agenda when competition for attention
increases. To succeed we need engaged photo editors and photojournalists with
integrity and knowledge.
The combination of the printed story in the paper and a “slideshow”
on the world wide web offers the best of two worlds – good local penetration
and international exposure, something available to only a few of yesterdays
photojournalists. It is also an important part of the regeneration necessary
for “good journalism” to survive.”
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